AI search visibility checker: can ChatGPT cite your site?
Audit your site's AI-readiness - crawler access, structured data, llms.txt, and content structure - and get a GEO score with fixes.
We check your robots.txt, structured data, and content structure. No data is stored.
How AI search visibility is scored
AI search visibility measures how ready your site is to be discovered and cited by answer engines like ChatGPT, Gemini, and Perplexity. The biggest factors are allowing AI crawlers (GPTBot, Google-Extended, PerplexityBot) in robots.txt, adding structured data, and writing clear, extractable answers with lists and tables. This tool audits those signals and scores your readiness - it does not check live citations.
What AI engines look for
| Signal | Why it matters for GEO |
|---|---|
| AI crawler access | If bots are blocked, you're invisible to that engine |
| Structured data (JSON-LD) | Helps AI parse entities, facts, and Q&A |
| Quotable summaries | AI extracts concise definitions and answers |
| Lists & tables | The formats answer engines cite most |
| Freshness & authorship | Signals trust and recency for citation |
How to improve your AI visibility (step by step)
- Run the audit to get your GEO readiness score and the gaps to close.
- Allow AI crawlers - confirm robots.txt isn't blocking GPTBot, Google-Extended, or PerplexityBot.
- Add structured data so engines can parse your entities, facts, and Q&A.
- Make content quotable - concise answers up top, plus lists and tables.
- Add an llms.txt guide to your key pages, then re-scan to confirm.
Why AI search visibility matters now
A growing share of searches now end inside an AI answer rather than on a results page. When ChatGPT, Gemini, or Perplexity answer a question, they name a few sources - and if you're not one of them, you're invisible at the moment of decision, with no impression and no click to show for it. Unlike the ten blue links, an AI answer usually surfaces just a handful of citations, so the competition to be included is fierce. Getting your readiness right is how you stay discoverable as search shifts from "list of links" to "single synthesized answer." It's the same logic that made early SEO so valuable - applied to a new front door.
Common GEO mistakes
- Accidentally blocking AI crawlers in robots.txt - the most common own-goal.
- Content rendered only in JavaScript that crawlers can't read.
- No structured data, leaving engines to guess at your entities.
- Burying answers beneath long intros instead of leading with them.
- Thin authority signals - no author, no dates, no citations of your own.
Frequently asked questions
- What is generative engine optimization (GEO)?
- Optimizing your site so AI answer engines like ChatGPT, Gemini, and Perplexity can find, understand, and cite your content.
- How do I get my website cited by ChatGPT?
- Allow AI crawlers, add structured data, write quotable answers, use lists and tables, and keep content extractable.
- What is llms.txt?
- A proposed standard file at /llms.txt that gives AI models a curated, plain-text guide to your most important content.
- Does blocking GPTBot hurt my AI visibility?
- Yes. Blocking GPTBot, Google-Extended, or PerplexityBot means those engines can't read your content and won't cite you.
- Does this tool check if I'm actually cited by AI?
- No. It audits readiness signals that make citation possible - not live citations.
Related tools
GEO vs. traditional SEO
Traditional SEO optimizes for ranking in a list of blue links. GEO optimizes for being the cited source inside an AI-generated answer. They overlap - clean structure, schema, and crawlability help both - but GEO puts extra weight on quotable, well-structured, machine-readable content.
The fastest wins
Two moves give the biggest jump in AI readiness: make sure you aren't accidentally blocking AI crawlers in robots.txt, and add structured data so engines can parse your content. After that, lead each important page with a concise, quotable answer and use lists and tables for the details.
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